Why 94% of Executives Are Dissatisfied With Company Innovation Part 1 of 2

Photo by Tim Gouw on Unsplash
  1. Innovation doesn’t mean mere inventiveness. It means “something different that creates value.” It’s not limited to new product development. And it includes Process as a function of innovation.
  2. The underlying reason why companies fail at innovating lies in the day-to-day routines and rituals that stifle innovation.

Process Driven Innovation

When it comes to innovation, business PROCESSES are often overlooked as a function of innovating. Here’s an example of how the lack of this simple and familiar experience creates a dysfunctional and frustrating work environment— most companies don’t have a standardized way to document and share meeting notes. A process, if implemented, could eliminate a lot of wasted time, money, energy, and IP.

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